It’s the end of the year so that means it’s time for year-end awards and accolades. It’s easy content and who doesn’t enjoy reflecting on another year gone by? Unless, of course, that year was a bad one. I don’t think 2025 is going to go down in history as a particularly good year, but that doesn’t mean there weren’t some great toys released or announced. I don’t always do posts like this, but I felt like I did a lot of toy reviews this year so it felt warranted. It was also interesting because some staples, like NECA’s Teenage Mutant Ninja Turtles cartoon line, didn’t put out a ton of figures. And yet I still managed to have reviews up almost weekly this year. I have a bunch coming in early 2026 as we play catch-up, but that’s probably true most years. It did feel like this year in particular had a heavy dose of releases at the end of the year and I think I know why – which I’ll get to momentarily. My rules for this list are pretty simple though: if it came out in 2025 and I got it then it’s eligible. Even if I haven’t technically posted the review yet. And since I’m based in the US, it’s all US release windows so if Asia was enjoying something at the end of 2024 that didn’t arrive at my house until 2025 then it’s fair game for me. Now, let’s get started with an atypical category:
The Storyline of the Year – Tariffs
Yes, those wonderful tariffs are being brought up again, but hopefully it’s the last I need to say about it until they’re gone. The “brilliant” strategy of the new administration in the US was to tax the hell out of imports because someone convinced the president that a trade deficit is akin to being robbed. It’s not. And even though tariffs are paid by those who are doing the importing, it’s a regressive tax that is passed onto the general public either in whole or in part. It varies from company to company, but it also created a bottleneck in shipping and some packages have been tossed or seized for “reasons.” I had one seized, but was fortunate the shipper re-sent without any additional charge to me, but it has meant I’m on week 6 for a package that still isn’t here as of this writing. I’ll tell that story when I get to the figure review. Anyway, tariffs have had a huge negative impact on a lot of industries this year and I’m not going to pretend that my hobby is the worst affected, but it still sucks and continues to suck as we head into 2026.
Reveal of the Year – Mondo X-Men ’97 Beast
I don’t know why, but it feels like we’re always waiting on a toy company to deliver some version of Beast. Back in the early days of Toy Biz, Beast was one of the last characters featured in the cartoon series to make it to plastic (poor Jean had to wait even longer for a non Phoenix version) and current Marvel Legends collectors are waiting on him to finish up the X-Factor squad (they may technically be waiting on a properly costumed Angel too). With Mondo’s X-Men and X-Men ’97 line of sixth scale figures, we’re still waiting on Storm, Jean, Morph, and Beast, but in 2025 all but Morph were shown. Storm already went up for preorder too and I think Beast is expected next. Mondo showed him off in their end of year stream (they had previously announced and displayed him at a convention) and he looks fabulous. We’ve never had a proper animated Beast. The last one Hasbro did is good, but the portrait isn’t right for that version of the character. Animated Beast never had those whited-out eyes which I have always felt was inappropriate for the character as the pupils show the human within the beast. I’m a little afraid of how much a chunky boy like Beast is going to cost, but I can’t wait to add him to my collection in 2026!
Honorable Mentions: Mondo Squad Rocko’s Modern Life, Big Bad Workshop The Tick, Marvel Legends X-Men ’97 Apocalypse
Worst Toy Line of the Year – Jakks Pacific The Simpsons
Jakks got to take over The Simpsons from Super7 which meant more releases at a much cheaper price. Their output has been fine. I have nits to pick with them as I do most things, but for the price it’s hard to complain. What lands Jakks on this list though is just how damn frustrating the line is to collect. My local stores never got anything past Wave 2 until very recently when they got Wave 4. I was able to snag a Barney off of Target’s website, but nothing else from his wave has shown up in store for me or online and it’s very annoying. I’ve basically “quiet quit” the line as I’m not paying scalper prices for them or blowing a ton of gas riding around hoping to find them because the on-line inventory tracking is so poor.
Honorable Mentions: None
Figure I wish Arrived in 2025 – S.H.Figuarts Gamerverse Cyclops
A weird thing happened in 2025. Two companies, Hasbro and Bandai, decided to unleash upon us a “Gamerverse” line of figures. Hasbro has been doing that for years, but mostly for the Spider-Man games on PlayStation. In 2025, both companies are dipping their toes into Marvel vs Capcom and, oddly enough, both are focusing on the Marvel side of that equation. For Hasbro, it’s not a surprise as they don’t have a license for anything Capcom, but Bandai has been doing Street Fighter figures for years. Maybe they’ll get to more from them, but thus far we’ve only seen Marvel and sneaking out in Asia just before the end of the year is the first figure in the line – Cyclops. There are some things about the figure I’d change based on what I’ve seen so far, but overall I think he looks like the best Cyke that’s ever been. I like the Legends Cyclops I have from the VHS styled line of X-Men figures, but that one came with almost nothing. The X-Men ’97 one comes with some effect parts, but it looks horrible. This one may be the last Cyclops I’ll ever need so I’m really eager to see how he looks and moves in person.
Honorable Mentions: S.H.Figuarts Across the Spider-Verse Scarlet Spider, Storm Arena Street Fighter Alpha 3 Sagat
Debuting Toy Line of the Year – Storm Arena Street Fighter Alpha 3
Storm Collectibles has been releasing figures based on Capcom properties for years, but always in a weird scale and for a large sum of money. Perhaps feeling pressure from Jada Toys, Storm decided to launch a new line in 2025 based on designs from Street Fighter Alpha 3 and this time they were finally listening to fans. The Storm Arena line is a true 1:12 scale action figure line where each figure comes with alternate hands, portraits, a stand, and effect parts and for the low price of $26! I honestly didn’t see this one coming. Larger characters, like Sagat who is due any day now, will retail for more, but still at a hell of a price in today’s market. And the figures do not sacrifice anything as far as I can tell. The sculpts are terrific, the articulation is excellent, and they even retained that soft plastic torso Storm loves to use. They only managed to release two figures in 2025 and they’re basically the same figure with different heads – Ken and Ryu, and yet I was tempted to make them Line of the Year anyway. They are that good and I can’t wait to see how Sagat turned out. 2026 could really be the year this line takes off.
Honorable Mention: NECA Teenage Mutant Ninja Turtles (2012), Marvel Legends “Not Marvel vs Capcom” Gamerverse, InArt The Dark Knight Rises, Mondo The Real Ghostbusters
Most Disappointing Cancellation of the Year – Super7 Teenage Mutant Ninja Turtles (Vintage)
Super7 did not have a good 2025, but it did manage to finally make it’s long-planned pivot to action figures based on the 2003 version of Teenage Mutant Ninja Turtles, though how long-planned that was we don’t know. When Super7 first announced they were doing figures based on that show it was supposed to be in conjunction with their line of vintage-inspired TMNT. The release pattern would go Vintage, 2003, Vintage, 2003, etc. Well, plans apparently changed as Super7 clarified things to say the vintage-inspired line is “on pause.” I don’t know about you, but anytime I’ve seen a toy line described as being on pause the phrase has been synonymous with cancelled. Other than Marvel Legends, which saw Hasbro pivot to a 1:18 scale line when oil prices were incredibly high, I can’t think of another line that came back. Maybe Super7 will buck the trend, but it’s disappointing because there are some Technodrome-sized holes in the collection headlined (for me) by Heavy Metal Raph. We know Super7 was running into issues with Playmates who did not like them recreating their figures, but this is a case where the company needs to take a stand and go to bat for its collectors. Paramount wanted them to do 2003 which is fine, but they should have negotiated at least one final wave to give their fans what they have been waiting for. They managed to do it for Rat King, surely they could have for the rest.
Dishonorable Mention: NECA Gargoyles
Toy Line of the Year – JoyToy Teenage Mutant Ninja Turtles
This is a line I never saw coming. When JoyToy first showed off their 1:18 scale Teenage Mutant Ninja Turtles I was very much intrigued, but thought they would mostly be a one-off in my collection. Then came Shredder, Bebop, Rocksteady, April, Krang, and on and on it went. JoyToy pumped out a ton in this line in 2025 and there’s still more on the way including a 1:18 scale Turtle Van! And it’s not just the volume of releases, but the quality. These figures have a ton of unique sculpt, accessories, and paint and the roster is basically complete even if the line came to a sudden end today. We got freakin’ Zork already – that’s insane! Trying to pick a favorite is almost a pointless exercise and it’s the line I’m basically most excited for when a new reveal is announced because I never know what to expect. If you dismissed this line because of the scale or because it’s a little bit of a chore to collect due to the restrictions then I suggest giving it another look. It’s really been phenomenal.
Honorable Mentions: Storm Arena, Mondo The Real Ghostbusters
Worst Company of 2025 – Super7
All of that stuff I said about Super7’s vintage-inspired Teenage Mutant Ninja Turtles line can basically be copied and pasted here, but that doesn’t really tell the whole story. Not only did Super7 bungle some of their lines, they also laid off a huge chunk of their workforce and closed their retail locations. I get it, things must not be going well there and tariffs certainly didn’t help, but they dumped some of the people responsible for what little success they’ve had in recent years which didn’t make a whole lot of sense. And they’re still just doing stupid stuff with their line. They are expected to deliver wave 2 of the 2003 TMNT line in the coming weeks, but wave 3 consists of Hun, April, and a Raph with a motorcycle – who asked for that?! And their prices continue to climb where now it seems like $65 is the new norm for them and the figures hardly live up to the term “Ultimate” anymore. They are in a price point all on their own that is grossly out of touch with the wider market. I have no idea how they survive 2026 at this point. I’m not rooting for them to fail, just expecting it.
Honorable Mention: None
Worst Figure I Reviewed in 2025: Super7 Ultimates! Ghost Papa Emeritus IV
Probably no surprise that my pick for worst company of the year is also responsible for the worst toy I reviewed in 2025. This Papa Emeritus isn’t terrible on its own. It’s the same body we’ve seen before with a few tweaks, but the blatant false advertising really stuck in my craw. The base figure is merely okay. It looks a little cheap especially considering the price, but is a decent likeness. With the soft goods though it just looks frumpy and awful. The solicitations they sent out for the figure with the soft goods look nothing like the final version. I don’t expect any release to precisely match a promotional shot, especially one using digital renders of a figure and not a prototype, but there’s a limit and Super7 betrayed its fanbase with this one. And yet, I still ordered Papa V Perpetua with the hope it will actually resemble the figure I purchased so clearly I’m part of the problem.
Action Figure of the Year – The Runners Up
Marvel Legends Gamerverse Wolverine – this figure is a blueprint for what I want to see from Marvel Legends going forward. The sculpt is unique and appropriate for this version of Wolverine, but mostly it’s the articulation. They finally went with the double-ball peg joint in the diaphragm and combined it with a ball joint at the waist. No more ugly ab crunch. The only thing that sucked about this release is you had to also pay for a crappy Silver Samurai since it was sold in a two-pack.
Mondo X-Men ’97 Nightcrawler – a sixth scale figure would have to be really special to take the top spot, but Nightcrawler came close. Maybe if I had been able to get the limited version, or if the economic conditions didn’t push the price to over $300 for the same, I’d have given it to Nightcrawler, but runner-up isn’t bad. This figure looks impressive, as all Mondo figures do, but it does something most don’t which is they made it fun to pose. Even their Spider-Man couldn’t manage that. Look for the full review in the coming weeks.
JoyToy Groundchuck – I said it was hard to select just one figure from JoyToy’s excellent line of TMNT figures, but if I had to pick one it would be Groundchuck. Not only does he look impressive, he comes with so many tremendously fun accessories. I love it when an action figure creates a dilemma for me when it comes to displaying it on my shelf and this one qualifies. I currently have him with three effect parts attached which is kind of ludicrous, but oh so much fun!
Action Figure of 2025 – InArt The Dark Knight Rises Batman
Queen Studios really came out of no where for me. I wasn’t asking for a Batman based on The Dark Knight Rises, but this figure looked so damn good that I couldn’t say “No.” This is, quite simply, one of the best 1:12 scale figures I’ve ever had the pleasure of handling. The sculpt is incredible, the likeness is spot-on, and the articulation is great. If you got the deluxe version then you also got a ton of accessories as well. In a way, it has the opposite problem for me when compared with the JoyToy Groundchuck in that he just looks so cool standing in a vanilla pose that I am not tempted to pose him with anything else. The shortcomings with this release are few – the alternate portraits are too similar, no wired cape, and it’s not sold in the US. It was still relatively easy to import for under $100, which while not cheap, actually feels worth it compared with other figures in that price range (it’s cheaper and likely better than what Mezco is prepping). While it’s not exactly fair to compare such a figure to one that costs $25, this one is so exceptional that it just had to be it. It’s so good that they got me to preorder their next Batman based on Arkham Origins even though that’s another figure I wasn’t asking for and they damn near got me with their Dark Knight Rises Catwoman. I expect it to be every bit as good as this one too. Keep your eyes on Queen Studios and their InArt line because they are making some terrific stuff.
If you want to read more about the best figures of 2025 then check these out:
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